What is LinkedIn Elevate and How Can it Help Your Higher Education Social Media Strategy?
Date posted: February 12, 2020
Reading Time: 8 minutes While the influencer marketing trend is not all that relevant for the education industry, schools can still gain valuable social...
6 Ways to Use Competitor Benchmarking in Digital Marketing Audits for Schools
Date posted: February 5, 2020
Reading Time: 10 minutes There’s no getting around the fact that education is a competitive field. From universities, to language schools, to the K-12...
Higher Education Marketing Automation Measurement
Date posted: January 29, 2020
Reading Time: 9 minutes How would your recruitment strategy change if you knew precisely what kinds of emails, texts, social media posts, and web...
Inbound Marketing Analytics for Schools, Channel by Channel
Date posted: January 22, 2020
Reading Time: 11 minutes There’s no question that inbound is an effective marketing strategy for schools. After all, students need to trust their higher...
SEO for Education Websites: Everything Your School Needs to Know
Date posted: January 8, 2020
Reading Time: 15 minutes Search engine algorithms are meant to be your friends – not your enemies. This holds true when considering SEO for...