Google has announced new publicly available reports in the Traffic Sources section of Google Analytics. These new reports include:
- Queries
Impressions, clicks, position, and CTR info for the top 1,000 daily queries - Landing Pages
Impressions, clicks, position, and CTR info for the top 1,000 daily landing pages - Geographical Summary
Impressions, clicks, and CTR by country
These additions are the result of a limited pilot, in which the company was able to receive feedback from users. These Search Engine Optimization reports offer Google Analytics’ advanced filtering and visualization capabilities for deeper data analysis. These secondary dimensions, therefore, ensure that you can view your site’s data in ways that just aren’t available in Webmaster Tools. Take a look for yourselves:
To benefit from these SEO reports, however, you have to be a Webmaster Tools verified site owner and a Google Analytics administrator of that property. In other words, this announcement is just another good reason to put your trust in Google Analytics.