Recruiting Students from Latin America: Market Trends & Digital Tactics
Date posted: March 16, 2016
Reading Time: 8 minutes Most colleges, universities and language programs across the globe are fully aware that Latin America is now one of the...
8 Ways to Recycle Student Testimonials for Maximum Recruitment Mileage
Date posted: March 2, 2016
Reading Time: 7 minutes Testimonials are one of the most powerful and enduring marketing tools out there. When was the last time you tried...
Creating Digital Micro-Campaigns Around Your College Events
Date posted: February 24, 2016
Reading Time: 9 minutes Every college has dates on their calendar that are extra special. Sometimes it’s a legendary sporting occasion, such as the...
Creating Digital Micro-Campaigns for Colleges
Date posted: February 24, 2016
Reading Time: 9 minutes Every college has extra special dates on its calendar. Sometimes, it’s a legendary sporting occasion like the Oxford-Cambridge boat race...
9 Ways to Tune Up Your Recruitment Marketing for Today’s “Typical“ Student
Date posted: February 10, 2016
Reading Time: 3 minutes The typical college student today is very different from that of the past. The fairly accurate stereotype of the young,...
6 Ways Your Private School Recruitment Can Boost Inquiries from Parents Online
Date posted: January 27, 2016
Reading Time: 8 minutes Over the last several years, Private School Recruitments has been moving away from traditional outbound tactics like television spots, mass...
Why Ad Blockers Could Threaten Your Online Student Recruitment Strategy
Date posted: January 20, 2016
Reading Time: 7 minutes Last week, we discussed ways to improve click-through rates on your Facebook ads. So this week, we thought we’d follow...
4 Types of “ROI Content” Every College Website Should Have
Date posted: January 8, 2016
Reading Time: 6 minutes More than ever, parents and students are looking at post-secondary education as a practical investment that ought to “pay off” with tangible outcomes - like a secure job after graduation, the potential for income growth, and the knowledge needed to evolve and advance.
5 Strategic Essentials of Student Recruitment Blogging
Date posted: December 16, 2015
Reading Time: 9 minutes The drive towards high quality content in marketing shows no signs of abating in 2016. Blogging as a marketing medium...
The Rise and the Fall of the Stealth Applicant
Date posted: December 2, 2015
Reading Time: 5 minutes Traditionally students had to make themselves known during their college search process – in fact, it was the only way...