Education Marketing

Reading Time: 7 minutes Choosing which college or university to attend is one of the most important decisions a young person has to make,...

Reading Time: 7 minutes Choosing which college or university to attend is one of the most important decisions a young person has to make,...

Reading Time: 4 minutes College and university marketers are working hard to master content marketing and reap the benefits of increased visitor traffic, increased...

Reading Time: 5 minutes College admissions and recruitment teams have a lot of balls in the air. They’re launching email campaigns, optimizing websites, growing...

Reading Time: 7 minutes There was a time when students approached college primarily as a life experience – an opportunity to explore new concepts,...

Reading Time: 4 minutes It is pretty common for higher ed institutions to use desktop-based PPC to market specific programs, events or even for...

Reading Time: 4 minutes Recruiting fairs will be a bit different this fall with the introduction of virtual reality campus tours to the repertoire...

Reading Time: 5 minutes Brochures that showcase your campus, programs, and student support services should be an important part of your school’s marketing strategy....

Reading Time: 5 minutes When it comes to recruiting new students, what happens on your school’s social media platforms may be just as important...

Reading Time: 6 minutes One of the great paradoxes of modern society is the apparent glut of overqualified waitresses and cab drivers with college...