How to Increase Engagement on Social Media in Higher Education
Date posted: May 11, 2022
Reading Time: 11 minutes Today, social media channels have blown up with unprecedented levels of content. Educational institutions around the world now rely on...
Integrating Dynamic Content Within Your Education Content Marketing Strategy
Date posted: May 10, 2022
Reading Time: 10 minutes How many times has Netflix recommended just the right TV show for you to binge-watch? Or has Amazon suggested the...
Considering PPC for Higher Education? How to Find the Right Digital Advertising Mix and Channels for Your School
Date posted: May 4, 2022
Reading Time: 13 minutes Ever since the onset of the pandemic, digital spaces and interactions have been on the rise. Interestingly, so has digital...
Our Top Tips for Realizing a Successful Social Media Strategy for Higher Education
Date posted: April 27, 2022
Reading Time: 9 minutes Today, social media is more than just a tool for connecting with friends and family; it has become a vehicle...
5 Key Benefits to Creating a Newsletter Marketing Strategy for Your School
Date posted: April 13, 2022
Reading Time: 10 minutes For schools today, the challenge of marketing doesn’t end with capturing the interest of prospective students; you need to be...
How to Use Data Analytics to Gain Insights about Your School’s Marketing Performance
Date posted: March 30, 2022
Reading Time: 9 minutes In today’s omnichannel marketing landscape, various platforms and channels are being used to help schools grow and reach their business...
Video Ads for Higher Education: Creative Ways to Present, Curate, and Promote
Date posted: March 9, 2022
Reading Time: 11 minutes By now, the power and popularity of video content should come as no surprise—especially when faced with eye-opening statistics that...
Email Marketing for Schools: Strategies and Techniques to Make You Stand Out
Date posted: March 2, 2022
Reading Time: 11 minutes Email marketing is crucial to a successful digital marketing strategy, giving your school an effective channel that can be used...
How Your School Can Use Evergreen Content to Improve Its Google Search Rankings
Date posted: February 23, 2022
Reading Time: 10 minutes Content development is an essential part of a strong digital marketing strategy, attracting new visitors while retaining old ones. In...
How to Effectively Use Infographics for Data Storytelling in Education Marketing Content
Date posted: February 16, 2022
Reading Time: 8 minutes Schools today are facing a rising challenge to engage potential students with the information and data that they put out....