3 Tactical Approaches to Producing More Effective Education Content Marketing
Date posted: June 6, 2018
Reading Time: 12 minutes It was 1996 when Bill Gates penned his famous essay “Content is King.” In a remarkably prescient piece, the Microsoft...
8 of This Year’s Best Higher Ed Holiday Greeting Videos
Date posted: December 21, 2016
Reading Time: 5 minutes Video holiday greetings from schools have become fairly common over the past number of years, to the point that it...
Is Medium a Higher Ed Content Marketing Game-Changer?
Date posted: November 30, 2016
Reading Time: 10 minutes It’s been called the ‘YouTube of blogging,’ drawn comparisons to Reddit as a viral engine, and was created by two...
Generating New Leads from Old Content: 4 Great Ways to Repurpose Your School’s Existing Posts
Date posted: October 5, 2016
Reading Time: 7 minutes At this stage, the majority of recruitment professionals are probably well aware of the importance of content marketing to their...
Incorporate Social Responsibility in University Recruitment – 4 Reasons Why
Date posted: June 1, 2016
Reading Time: 8 minutes Growing up in a diverse, multicultural society with an increased awareness of important issues, such as climate change, corporate responsibility,...
Using Academic Research Content Marketing For Your School
Date posted: April 20, 2016
Reading Time: 9 minutes Universities have been the site of some of the greatest discoveries in human history. Stephen Hawking was working as a...
3 Emerging Social Media Networks to Expand your Student Recruitment: Tumblr, Pinterest and Reddit
Date posted: March 9, 2016
Reading Time: 9 minutes The social media landscape continues to change, with user habits and demographics constantly shifting from year to year. Crucially for...
Creating Digital Micro-Campaigns Around Your College Events
Date posted: February 24, 2016
Reading Time: 9 minutes Every college has dates on their calendar that are extra special. Sometimes it’s a legendary sporting occasion, such as the...
Creating Digital Micro-Campaigns for Colleges
Date posted: February 24, 2016
Reading Time: 9 minutes Every college has extra special dates on its calendar. Sometimes, it’s a legendary sporting occasion like the Oxford-Cambridge boat race...