5 Ways to Improve Your Student Recruitment Strategy
Date posted: June 8, 2022
Reading Time: 9 minutes Your student recruitment strategy is at the heart of your school’s success. It not only determines the number of students...
How to Create a Student Persona that Boosts Your School’s Enrollment Numbers
Date posted: June 1, 2022
Reading Time: 10 minutes Student personas are at the core of nearly every effective marketing strategy. With a student persona, your messages are more...
5 Key Benefits to Creating a Newsletter Marketing Strategy for Your School
Date posted: April 13, 2022
Reading Time: 10 minutes For schools today, the challenge of marketing doesn’t end with capturing the interest of prospective students; you need to be...
TikTok University Marketing: A New Social Media Trend for Schools
Date posted: December 2, 2020
Reading Time: 10 minutes What started as a platform known for karaoke-style videos and dance challenges has evolved into a social media giant, quickly...
Inbound Marketing Analytics for Schools, Channel by Channel
Date posted: January 22, 2020
Reading Time: 11 minutes There’s no question that inbound is an effective marketing strategy for schools. After all, students need to trust their higher...
SEO for Education Websites: Everything Your School Needs to Know
Date posted: January 8, 2020
Reading Time: 15 minutes Search engine algorithms are meant to be your friends – not your enemies. This holds true when considering SEO for...
The Role of CRM and Marketing Automation in Inbound Marketing for Schools
Date posted: September 4, 2019
Reading Time: 11 minutes By offering prospects relevant and helpful information, inbound marketing has quickly become one of the most effective ways for schools...
Redefining Inbound Marketing for Schools
Date posted: August 21, 2019
Reading Time: 16 minutes The age of overly promotional, sales-oriented marketing is long gone. When looking for a school, students want authentic advice, helpful...