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Considering PPC for Higher Education? How to Find the Right Digital Advertising Mix and Channels for Your School
Date posted: May 4, 2022
Reading Time: 13 minutes Ever since the onset of the pandemic, digital spaces and interactions have been on the rise. Interestingly, so has digital...
7 Daily Optimization Steps for Your Higher Education PPC Campaigns
Date posted: July 25, 2018
Reading Time: 8 minutes Pay per Click (PPC) advertising can be tricky to get right. Between selecting the right keywords, budgeting properly, and creating...
7 Costly Mistakes Schools Make in Higher Education PPC Campaigns
Date posted: June 20, 2018
Reading Time: 9 minutes When managed well, Pay per Click (PPC) campaigns can be an ideal student recruitment tool. Working on the principle that...