Snapchat Education: A Potential Student Marketing Trend
Date posted: March 10, 2014
Reading Time: 7 minutes Social media marketing has become a necessary resource in the realm of student recruitment but that doesn’t mean it isn’t...
Could Snapchat be the Next Big Trend in Student Marketing?
Date posted: March 10, 2014
Reading Time: 6 minutes Social media marketing has become a necessary resource in the realm of student recruitment but that doesn’t mean it isn’t...
Innovative Approaches to Student Admissions
Date posted: March 5, 2014
Reading Time: 5 minutes In the world of higher education, the beginning of March means that application deadlines for next fall’s admissions are fast...
Recruiting Russian Students
Date posted: February 18, 2014
Reading Time: 6 minutes With the world’s attention focused on the Sochi Winter Games this month, it is an appropriate occasion to consider the...
Optimizing Press Releases for Marketing Higher Education
Date posted: February 13, 2014
Reading Time: 6 minutes As more aspects of society move exclusively online, many organizations are discovering that instead of buying media coverage, they can...
Ten Years of Facebook in Higher Education Marketing
Date posted: February 4, 2014
Reading Time: 6 minutes As Facebook celebrates its tenth anniversary this week, it’s worth looking back at how far it has come and what...
International Student Recruitment in Brazil
Date posted: January 30, 2014
Reading Time: 6 minutes Around this time of year, those of us in the snowy north are more likely to look longingly towards sunnier...
Away with Words – Leveraging the Power of Images
Date posted: January 20, 2014
Reading Time: 6 minutes As the world spins faster and attention spans shrink by the day, social media has evolved from thousand-word blog posts...
What Does Facebook’s Shrinking Teen Usage Mean For Your School?
Date posted: January 10, 2014
Reading Time: 5 minutes As a new year begins, many higher education institutions may be considering how to best allocate their social media marketing...
Using Social Proof in Recruitment Marketing
Date posted: January 6, 2014
Reading Time: 3 minutes Remember when they put those really bad laugh tracks on TV comedy shows to encourage you to laugh at the...