Reading Time: 7 minutes Social media marketing has become a necessary resource in the realm of student recruitment but that doesn’t mean it isn’t...

Reading Time: 6 minutes Social media marketing has become a necessary resource in the realm of student recruitment but that doesn’t mean it isn’t...

Innovative Approaches to Student Admissions

Date posted: March 5, 2014

Reading Time: 5 minutes In the world of higher education, the beginning of March means that application deadlines for next fall’s admissions are fast...

Recruiting Russian Students

Date posted: February 18, 2014

Reading Time: 6 minutes With the world’s attention focused on the Sochi Winter Games this month, it is an appropriate occasion to consider the...

Reading Time: 6 minutes As more aspects of society move exclusively online, many organizations are discovering that instead of buying media coverage, they can...

Reading Time: 6 minutes As Facebook celebrates its tenth anniversary this week, it’s worth looking back at how far it has come and what...

International Student Recruitment in Brazil

Date posted: January 30, 2014

Reading Time: 6 minutes Around this time of year, those of us in the snowy north are more likely to look longingly towards sunnier...

Reading Time: 6 minutes As the world spins faster and attention spans shrink by the day, social media has evolved from thousand-word blog posts...

Reading Time: 5 minutes As a new year begins, many higher education institutions may be considering how to best allocate their social media marketing...

Using Social Proof in Recruitment Marketing

Date posted: January 6, 2014

Reading Time: 3 minutes Remember when they put those really bad laugh tracks on TV comedy shows to encourage you to laugh at the...