Organic Traffic Insights: Tools and Techniques for Monitoring Organic Results for Education Marketers
Date posted: August 30, 2023
Reading Time: 10 minutes In the current digital landscape, organic search has become the foundation of online visibility and brand awareness. Although many schools...
Measuring Success: Key Metrics for Evaluating Meta Campaigns in Education
Date posted: August 23, 2023
Reading Time: 10 minutes In today’s education market, Meta advertising campaigns are key for successfully reaching prospects. However, running ads on platforms like Facebook...
Celebrating a 15-Year Company Anniversary: HEM’s Past and Future with CEO Philippe Taza
Date posted: August 16, 2023
Reading Time: 5 minutes Higher Education Marketing (HEM) is celebrating its 15th anniversary as its milestone this month. Our 15th company anniversary marks our...
Recruiting Questions: What Your Student Recruitment Team Should Address to Connect with Prospects
Date posted: August 9, 2023
Reading Time: 10 minutes Improving your student recruitment strategy is a big step in boosting your school’s enrollment numbers, making it an essential part...
Discover TikTok’s Search Culture: Insights into How Younger Generations Seek Information
Date posted: August 2, 2023
Reading Time: 10 minutes It is not a secret that since its release in 2016, TikTok has become one of the most popular social...