Reading Time: 10 minutes Data is at the heart of any school’s digital marketing initiatives. Using data reports and dashboards, schools can gain valuable...

Reading Time: 10 minutes To boost enrollment numbers, schools need to reach out and connect with prospective students constantly. Depending on your digital marketing...

Reading Time: 12 minutes Launching a paid ads campaign can be a big step for many schools, but feeling the need to master Google...

Reading Time: 11 minutes You invest time, effort, and dollars in your digital marketing, but how do you know what’s working and what isn’t?...

Reading Time: 4 minutes When considering studying with your institution, prospects are actually “buying” three things: the career, the institution, and the program. This...