How Does Your School Rate? Why Online Reviews are Essential in Student Lead Generation
Date posted: August 15, 2018
Reading Time: 11 minutes Whether we are looking for a good place to eat, to get our car fixed, or to buy a household...
Tailoring Your Social Media Marketing Strategy to Recruit International Students
Date posted: August 1, 2018
Reading Time: 9 minutes As valuable a tool as social media can be for student recruitment, catering to all of your target audiences on...
7 Daily Optimization Steps for Your Higher Education PPC Campaigns
Date posted: July 25, 2018
Reading Time: 8 minutes Pay per Click (PPC) advertising can be tricky to get right. Between selecting the right keywords, budgeting properly, and creating...
Ghana & Kenya: Comparing 2 Exciting Emerging Markets for International Student Recruitment in Africa
Date posted: July 18, 2018
Reading Time: 10 minutes When discussing international student recruitment in Africa, Nigeria has had a tendency to dominate the conversation in recent years. However,...
Instagram Advertising for Schools: Your How-to Guide
Date posted: July 11, 2018
Reading Time: 10 minutes As of June 2018, Instagram has over 1 billion monthly active users. In the last year alone, over 300 million...