5 Actionable Tips for Following Up on Student Inquiries by Phone
Date posted: January 17, 2018
Reading Time: 10 minutes When it comes to student recruitment, follow-up to inquiries is an important, underleveraged area to which many schools ought to...
Recruiting International Students from Indonesia
Date posted: January 10, 2018
Reading Time: 10 minutes As the new year begins, institutions at all levels across the world will be carefully mapping out their plans...
Facebook Messenger vs. WhatsApp for Schools: Which is More Effective in Driving Engagement?
Date posted: January 3, 2018
Reading Time: 10 minutes For schools hoping to boost recruitment, instant messaging apps have been one of the hottest channels over the past couple...
2017’s Best Higher Ed Marketing Holiday Videos!
Date posted: December 20, 2017
Reading Time: 4 minutes It’s that time of year again! As their prospective and current students, alumni, and staff gear up for the holiday...
Facebook Ads for Higher Education: 7 Weekly Optimization Steps
Date posted: December 6, 2017
Reading Time: 12 minutes Any school wishing to run an effective social media marketing campaign simply cannot ignore Facebook ads for higher education. Facebook...
Education Marketing Essentials: 6 Simple Steps for Promoting an Open House Online
Date posted: November 22, 2017
Reading Time: 12 minutes There’s no overstating the importance of establishing an emotional draw between a school and its prospective students. After all, you...
Using Google Analytics in Education: 6 Essential GA Reports and What They Tell You
Date posted: November 15, 2017
Reading Time: 11 minutes For the institution looking to improve their marketing and recruitment efforts with data-driven insights, there’s no better way to start...
Optimizing Your Strategy for Mobile Student Recruitment
Date posted: November 8, 2017
Reading Time: 11 minutes The trend toward intercompatibility of online services and connected devices is ushering in an expectation that a person should be...
4 Ways to Build Trust When Recruiting International Students Online
Date posted: October 25, 2017
Reading Time: 9 minutes Pursuing education is different than most other transactions an individual will engage in throughout their life. It is not only...
Master’s Student Recruitment Strategies: Attracting the Right Applicants
Date posted: October 18, 2017
Reading Time: 10 minutes With a BA degree often no longer enough to access top employment and academic opportunities, more students are enrolling in...