Video Ads for Higher Education: Creative Ways to Present, Curate, and Promote
Date posted: March 9, 2022
Reading Time: 11 minutes By now, the power and popularity of video content should come as no surprise—especially when faced with eye-opening statistics that...
2020’s Education Marketing Holiday Video Highlights
Date posted: December 16, 2020
Reading Time: 6 minutes After the whirlwind that was 2020, it’s safe to say that festivities, family, and some good-old-fashioned fun are on everyone’s...
2019’s Best Higher Ed Marketing Holiday Videos!
Date posted: December 18, 2019
Reading Time: 6 minutes Season’s greetings! At schools all over the world, exams are finishing up, classes are winding down, and students and staff...
Diversify Your International Student Recruitment Strategies with Digital Marketing
Date posted: September 27, 2019
Reading Time: 12 minutes As international student mobility has grown, education agents have become an important part of the overall recruitment landscape, with language...
This Year’s Best Higher Ed Holiday Videos!
Date posted: December 19, 2018
Reading Time: 5 minutes We’ve decked the halls, trimmed the tree, and wrapped the presents here at Higher Education Marketing, and you know what...
7 Inspired Education Marketing Ideas for ‘Back to School’ Season
Date posted: September 5, 2018
Reading Time: 9 minutes For institutions of all kinds, ‘back to school’ season is an exciting time. The new academic year brings a lot...
GDPR Compliance: How to Ensure Your Higher Ed Marketing Campaigns are Up to Date
Date posted: May 16, 2018
Reading Time: 10 minutes Over the past number of months, the internet has been abuzz with talk of the EU’s new General Data Protection...
4 Ways to Make Your School’s CTAs More Compelling
Date posted: February 21, 2018
Reading Time: 10 minutes If SEO, social media, advertising and content are the main ingredients in your digital marketing recipe, having good calls to...
2017’s Best Higher Ed Marketing Holiday Videos!
Date posted: December 20, 2017
Reading Time: 4 minutes It’s that time of year again! As their prospective and current students, alumni, and staff gear up for the holiday...
Should Quora be a Part of Your Education Marketing Strategy?
Date posted: September 13, 2017
Reading Time: 8 minutes Most higher education marketing professionals are no strangers to the importance of having a strong presence on widely used social...