Unlocking Your Success: The Power of Updated Personas
Date posted: October 9, 2023
Reading Time: 3 minutes Each prospect is different. Despite this fact, prospects who are looking at your school and its offerings likely share common...
7 Ways to Boost Local Student Recruitment
Date posted: July 29, 2020
Reading Time: 9 minutes Having a good local student recruitment strategy is important for schools at the best of times. As much as students...
What Will Your Student Personas Look Like After COVID-19?
Date posted: May 13, 2020
Reading Time: 11 minutes A target persona is meant to be a living document. Comprising a broad picture of your audience’s most common shared...
Effective Persona Development for International Student Recruitment
Date posted: May 23, 2018
Reading Time: 14 minutes A well-constructed student persona can shape the direction of a school’s digital marketing initiatives across a number of channels. Painting...
4 Digital Marketing Channels That Depend on Good Student Persona Development
Date posted: February 28, 2018
Reading Time: 9 minutes While everyone is different, it’s likely that most of your current student body share a few key characteristics. Take a...
5 Essentials of a Successful Inbound Marketing Strategy
Date posted: September 23, 2015
Reading Time: 9 minutes Inbound marketing has gradually become an essential priority for higher education marketing, however there still exists much confusion as to...