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Exploring GA4 Metrics: Changes that Schools Can Expect in Web Analytics for Higher Education
Date posted: August 31, 2022
Reading Time: 12 minutes By now, you’ve likely heard about the changes that Google is making to its analytics tool. Google Analytics 4 (GA4)...
The Switch to GA4: What it Means for Google Analytics for Higher Education
Date posted: July 27, 2022
Reading Time: 9 minutes Half the battle of digital marketing is not only creating and implementing a strategy but evaluating your online performance. For...